We believe in BIG first steps for small children
Our large bricks open up a world of play possibilities for toddlers: limitless, diverse and... (most importantly...) fun!
But DUPLO® toys are especially BIG in all the little details in our carefully designed playsets. Our themes, characters and bricks all help toddlers build a strong foundation for the skills they need to take a BIG first step in life...
A lot has changed in 50 years. But our motivation to provide little ones with educational and fun toys is still the same. And (spoiler alert...) it will stay that way.
When it comes to safety, we are obsessed (and proud). Read more about how we continuously focus on product quality and safety. Order LEGO DUPLO, it's also a safe present for young LEGO fans!
One of the main ways children learn to understand the world during this period is through play. Play is a crucial part of a child's development.
Because of scientifically proven facts like these, we are constantly committed to learning through play.
Learn about the importance of play for early childhood development from some of the world's leading experts in early childhood education.
We pay a lot of attention to developing skills for the 21st century. That's why we think it's important to share the fun of DUPLO® on 21st century platforms too! Discover our multi-award-winning apps and our large (and we mean BIG) collection of children's song playlists.